Wednesday, July 1, 2009

Cold Activated Can

Coors Light's latest gimmick to get people to buy it is a "cold activated" can. Are Coors drinkers so dumb that they cannot figure out when a can of beer is cold enough to drink, or has Coors become such a technologically advanced drink that only it knows when it it sufficiently chilled?

What is getting activated by the cold?

In either case, I'm staying away.

3 comments:

Jack said...

Does that mean you're going to start drinking Mike's Hard Lemonade? http://www.youtube.com/watch?v=kDOwhPEeQ2Y

Adam Conn said...

Funny. That's how you cry out in pain, only you're not quick enough to think a good recovery like that.

Mike V. said...

if you got pretty drunk and feel numbness in your hands and cannot distinguish cold from warm you will have a visual indicator, and you wouldn’t get poisoned by the warm beer.

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